Let's talk about your book

A podcast book tour is a planned series of guest interviews on podcasts whose listeners match your book's readers, timed around your pre-order and launch weeks. Instead of one big media moment, your book gets repeated, long-form conversations with the right audiences while it is easy to buy.

Ideally 10 to 12 weeks before your publication date. Many shows record four to eight weeks before an episode airs, so starting early is what lets interviews go live in launch week rather than months later. If your book is already out, we build the tour around your next push instead, such as a paperback release, a speaking season or a new edition.

No honest booking service can guarantee that a host will say yes, and you should be wary of anyone who does. What we commit to is the work: a researched show list, personal pitches and follow-ups. On the Pay Per Interview plan you only pay for interviews that are confirmed.

Nonfiction, mainly business, leadership, entrepreneurship, careers, money, psychology, health and technology. These are the categories where podcast audiences are large and the author's expertise is the story. We don't currently run tours for fiction, poetry or children's books.

No. Guests on our own show are chosen editorially and never pay to appear. Anyone can apply to be a guest, and clients get the same review as everyone else. Launch Tour + Print clients get priority consideration, but not a guaranteed slot.