The popularity of online purchasing has accelerated the development of e-commerce businesses and marketplaces. The development of these web stores and applications has been based on a variety of technological platforms as a result of the rise of these marketplaces. Despite the fact that there are numerous such platforms, due to the difficulties associated with M2 migration, businesses are attempting to transfer from Magento 1 to entirely different platforms. But this could compromise actual results since Magento now holds the top spot with 42 retailers on the Internet Retailer B2B e-commerce 300 list.
This blog is the perfect place for you to land if you want to know what makes Magento stand out from its competitors. But first, let’s understand what is Magento and its key features.
What Is Magento?
Magento is an open-source, PHP-based e-commerce platform. It controls the e-commerce store’s functioning, presentation, and overall design. The Magento development services offer several strong features and offer operators of e-commerce stores incredible freedom.
The e-commerce platform Magento is an older piece of software. Later, eBay Inc. bought the business. It highlights the potential of Magento, upcoming upgrades, and fresh prospects inside the architecture. It is outfitted with a flawless administrative interface for powerful SEO, marketing, and inventory management tools. The dynamic user interface of a Magento-based online store is sufficient for persuading, selling, and giving its visitors a pleasurable experience.
Why Has Magento 2.3 Development Gained So Much Traction?
- Advancing web applications
We all know how crucial it is for users to have a positive internet experience as more and more people utilize mobile apps. In 2017, 34.5 percent of all online transactions were made via mobile applications, and by 2021, that percentage is predicted to increase to 54 percent. As a result, Magento Progressive web applications (PWA) were developed. These PWAs offer a dependable, quick, and engaging experience that can improve revenue by up to 50% and conversion rates by as much as 50%. - GraphQL
Facebook developed the query language known as GraphQL in 2015. It is an API that enables progressive web apps to push and pull data utilizing fewer data packets from the Magento shop. You can use it to send shorter API requests and request data whenever you need to. Graph QL aids in quicker loading and improves customer satisfaction. - DB Declarative Schema
You must hire Magento developer who can create database scripts in PHP each time a new version of Magento was released prior to the advent of declarative DB schema. The latest version of Magento includes declarative DB schema integration, allowing you to modify the schema of a Magento database by writing code using InstallSchema and UpgradeSchema. - Elasticsearch
The MySQL search engine was exceedingly unreliable and had numerous problems that were challenging to fix. ElasticSearch was developed by Magento in order to address these issues and conduct accurate searches. It adds faceted search functionality to the Magento site search. - 7.2 PHP Support
The PHP 7.2 version is compatible with Magento 2.3. This improves Magento 2.3’s performance and introduces new functionality. It also makes security better. - MSI, or Multi-Source Inventory
A multi-source inventory (MSI) feature in the brand-new Magento 2.3 version makes managing inventory from various sources possible. This is useful if you store the products for your online store in various warehouses. With MSI, you may also reserve inventory thanks to a new database table layout. - Page Builder
Without prior Magento experience, anyone can easily design customized pages on Magento using the page builder layout. It is very useful for people who are not familiar with HTML or CSS coding. - ACL for Cache-Management
Cache policy does not serve to defend your store from any kind of security concern as the number of website users rises. In order to enable admins to leverage role permissions in the Magento back-end, Magento Commerce added the cache management ACL in Magento 2.3.Why Is Magento A Better ECommerce Platform Than Other Platforms? - Simple and user-friendly features
- Carry out automatic website updates. Other e-commerce platforms typically do not offer this special feature.
- The Magento E-commerce Platform has very straightforward, rapid, and adaptable features. Visitors may conveniently explore, make purchases, and use services
- It supports numerous websites for cross-domain service and product promotion.
- It facilitates building scalable websites. It aids in expanding already-existing websites.
- In 2013, Magento was acknowledged as the most widely used eCommerce platform worldwide.
- Despite facing a challenging and intensifying level of competition in 2014, Magento’s market share places it among the top 30 eCommerce platforms. It’s somewhere around 30%.
Every Large Scale Business Should Migrate to Magento 2.
For each and every e-commerce store, Magento 2 is a dependable and strong solution. If they haven’t already, online stores with large websites, high traffic, or sensitive client information like credit/debit card numbers should switch to the Magento 2 platform. After migrating, you can make use of numerous advantages and cutting-edge capabilities not included in earlier versions.
Migration was never simple, and it’s important to remember that switching to Magento 2 requires a full re-platforming procedure rather than just an upgrade. Despite having many features in common with Magento 1. x editions, Magento 2 is a totally unique platform with its own coding and database. Planning and caution are required while migrating to Magento 2.
Conclusion
About 30% of online shops are still using Magento 1.x and aren’t prepared to move. It goes without saying that small businesses and startups that are still in the development stage cannot afford to pay the costs associated with the migration to Magento 2. This is great because they may organize or enlist the aid of skilled Magento developers for extensive support, create security fixes, and retain their current Magento 1. x online store long after Magento itself discontinues support.
For a decent amount of time, online startups can operate without any problems and without any security risks. Once they have the necessary resources, switching to Magento 2 will be simple. To understand why Magento is better than other platforms, connect with a Magento development agency today.