Malaysians can look forward to at least one new electrified vehicle (xEV) from Proton annually, promises Chairman of the Geely Holding Group, Eric Li.
“We will spare no effort to support Proton with new technologies, new products, new buisness models, to help Proton launch at least one new energy vehicle model (NEV) every year,” said Li, who is also the founder of the Chinese carmaker.
NEVs is a Chinese term to describe plug-in charging capable vehicles, usually referring to plug-in hybrids (PHEVs) or battery electric vehicles (BEVs), but Proton’s own press materials also refer to mild hybrids (MHEVs) as NEVs.
Li also said that Geely also plans to support the Malaysian carmaker – which it owns 49.9 percent of through a wholly-owned unit – by cultivating 5,000 talents in the NEV field, and to help build the infrastructure and ecology of the electrified vehicles sector in Malaysia.
Geely’s ‘NEV’ portfolio worldwide includes electrified models, as well as the Lynk & Co, Zeekr, and Smart EV brands, among others. Smart is coming to Malaysia in the latter half of this year, with the Smart #1 EV SUV.
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Li was speaking at the launch of the Proton X90 in Kuala Lumpur today. The X90 is Proton’s latest model, and it’s also the first production car out of Tanjung Malim to be electrified, packing a 1.5-litre 3-cylinder turbo paired to a 48V architecture to make a MHEV system.
The Proton X90 is priced as follows:
- 1.5 Standard – RM 123,800
- 1.5 Executive – RM 130,800
- 1.5 Premium – RM 144,800
- 1.5 Flagship – RM 152,800
Full details of the model and all that it entails can be read in our launch article linked below.
Also read: Priced from RM 123.8k, 2023 Proton X90 launched in Malaysia – Proton’s first MHEV 3-row SUV
