Wine Market Size, Outlook, Demand, Report 2023-2028

How Big is The Wine Market?

The global wine market size reached US$ 458.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 635.8 Billion by 2028, exhibiting a growth rate (CAGR) of 5.5% during 2023-2028.

Wine represents an alcoholic beverage prepared from fermented grapes. It comprises water, aromatics, tannins, acids, alcohol, sugar, calcium carbonate, sulfur dioxide, potassium sorbate, and potassium metabisulfite for inhibiting the growth of microorganisms and enzymatic browning. The consumption of wine is extensive, either through direct consumption or its utilization in cooking to enhance the flavor and aroma of prepared meals. It is a rich source of antioxidants that aid in lowering bad cholesterol, protecting from cell damage, and reducing the risk of cancer. Currently, this alcoholic beverage is commercially available in varying types, including still, sparkling, fortified, and vermouth variants.

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What are the growth prospects and trends in Wine Industry:

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The increasing product premiumization in the food and beverage (F&B) industry and the escalating demand for new exotic flavors are among the key factors driving the wine market. Moreover, ongoing strategic collaborations amongst the key players and manufacturers to cater to the constantly evolving consumer preferences are also stimulating the market growth. Besides this, the introduction of marijuana-infused wines, beers, liqueurs, and spirits is acting as another significant growth-inducing factor. Furthermore, the widespread adoption of Western culture and cross-culture trends and the launch of gluten-free alcoholic beverages, on account of the rising health awareness among the masses, are further propelling the global market. Apart from this, the growing popularity of the product on online and e-commerce retailing distribution channels, owing to the sudden outbreak of the COVID-19 pandemic and the implementation of lockdowns, is positively influencing the market growth. Additionally, the emerging trend of socializing at restaurants and bars and the increasing expenditure capacities of individuals are anticipated to fuel the wine market over the forecasted period.

Who are the key players operating in the industry?

  • Accolade Wines
  • Asahi Group Holdings Ltd.
  • Bronco Wine Company
  • Castel Freres
  • Chapel Down Group PLC
  • Constellation Brands Inc.
  • E. & J. Gallo Winery
  • Foley Family Wines
  • Pernod Ricard
  • The Wine Group
  • Treasury Wine Estates Limited.

Key Market Segmentation:

The report has been segmented the market into following categories:

Breakup by Product Type:

  • Still Wine
  • Sparkling Wine
  • Fortified Wine and Vermouth

Breakup by Color:

  • Red Wine
  • Rose Wine
  • White Wine

Breakup by Distribution Channel:

  • Off-Trade
    • Supermarkets and Hypermarkets
    • Specialty Stores
    • Online Stores
    • Others
  • On-Trade

Market Breakup by Region:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa

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