According to the latest report by IMARC Group, titled “Frozen Pizza Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, offers a comprehensive analysis of the industry, which comprises insights on frozen pizza market. The report also includes competitor and regional analysis, and contemporary advancements in the global market.
The global frozen pizza market size reached US$ 16.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 23.8 Billion by 2028, exhibiting a growth rate (CAGR) of 6.1% during 2023-2028.
Frozen pizza has become a ubiquitous convenience in modern households, offering a quick and satisfying meal option. These pre-made pizzas are flash-frozen to preserve their taste and quality. With a variety of toppings, crust types, and styles available, frozen pizza caters to diverse tastes, making it a versatile choice for busy individuals and families. The ease of preparation, typically requiring just an oven or microwave, makes it an accessible comfort food. Its popularity lies in its ability to provide a piping-hot, cheesy, and flavorful meal at a moment’s notice, making it a staple in many homes for a quick and satisfying dining solution.
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Market Trends:
The global market is majorly driven by the increasing consumer demand for convenient meal options. In line with this, the wide variety of pizza styles and flavors is significantly contributing to the market. Furthermore, the rising appeal of fast and easy preparation is positively influencing the market. Apart from this, the growing popularity of home-cooked meals during the COVID-19 pandemic is catalyzing the market. Expanding distribution channels, including online grocery shopping, offers numerous market opportunities. Moreover, continuous product innovation, new toppings, and expansion into international markets are creating a positive outlook for the market. The availability of healthier and gluten-free options is propelling the market. Besides, competitive pricing and frequent promotional deals are bolstering the market. The growing popularity of premium and gourmet frozen pizza brands is fostering market growth. The escalating consumer interest in plant-based and vegetarian pizza options is favorably impacting the market. Additionally, the rapid technological advancements in frozen food packaging and preservation are providing a boost to the market. The increasing adoption of digital and mobile ordering platforms and the rising number of retailers offering private-label frozen pizza brands are providing an impetus to market growth.
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Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
- Amy’s Kitchen Inc.
- Atkins Nutritionals Holdings Inc. (The Simply Good Foods Company)
- Conagra Brands Inc.
- Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.)
- Oetker GmbH
- Freiberger Lebensmittel GmbH & Co. (Südzucker AG)
- General Mills Inc.
- McCain Foods Limited
- Nestlé S.A.
- Newman’s Own Inc.
- The Kraft Heinz Company
Frozen Pizza Market Segmentation:
Our report has categorized the market based on region, crust type, size, product type, topping and distribution.
Breakup by Crust Type:
- Thin Crust
- Thick Crust
- Stuffed Crust
- Others
Breakup by Size:
- Small
- Medium
- Large
Breakup by Product Type:
- Regular Frozen Pizza
- Premium Frozen Pizza
- Gourmet Frozen Pizza
Breakup by Topping:
- Cheese
- Meat
- Fruits and Vegetables
- Others
Breakup by Distribution:
- Food Chain Services
- Modern Trade
- Departmental Stores
- Online Stores
- Others
Breakup by Region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key highlights of the report:
- Market Performance (2017-2022)
- Market Outlook (2023-2028)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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